UK-based embedded finance company Weavr has announced a new partnership with Visa to offer embedded Visa cards specifically designed for HR technology platforms. This alliance marks a significant step in integrating financial tools directly into SaaS solutions, starting with employee benefits. As an associate member of Visa, Weavr aims to transform how financial services are deployed within business software.
Beyond Payments: Enabling New Business Models
Weavr’s CEO and co-founder, Alex Mifsud, emphasized that the partnership goes beyond simple payment integrations. He stated, “Our membership with Visa signifies a shift in the deployment of embedded finance: it’s not just about adding payments, but about enabling entire propositions and business models in sectors like HR tech.”
With this collaboration, SaaS platforms can now confidently launch card-based employee benefits. These cards are backed by Visa’s reliable infrastructure, which is capable of scaling with business needs.
Simplified Integration with Broad Financial Reach
Weavr’s platform brings together multiple financial partners under one unified solution. It offers extensive regional coverage and a diverse portfolio of financial products—all accessible through a single integration and agreement.
Thanks to Visa’s involvement, B2B SaaS platforms will be able to embed several financial features, including:
- Issuing different types of payment cards
- Real-time budget tracking
- Enhanced spending control for both employees and employers
This level of integration allows businesses to launch powerful financial tools without needing separate partnerships or complex system configurations.
Streamlined Employee Benefits Delivery
HR technology platforms that adopt Weavr’s solution can now offer Visa-backed benefits cards to employees. This removes the traditional burdens of using spreadsheets, collecting receipts, and processing reimbursements. Instead, companies can automate benefit delivery with a seamless, trackable process.
According to Mark Wilcocks, VP of product and solutions at Visa UK & Ireland, “Weavr is paving the way for HR platforms to simply integrate these solutions, and we’re excited to enhance this offering with our Visa-powered products.”
Expanding Opportunities in B2B Finance
Weavr’s embedded finance platform is designed to meet the unique needs of B2B SaaS companies. In addition to employee benefits, it also supports solutions for expense management and accounts payable, allowing companies to manage a wide array of financial operations directly from their platforms.This announcement follows another recent move in the embedded finance space. In the previous month, Spreedly enhanced its open payments platform by adding Just-In-Time Card Updates for Visa cards, enabled through Visa Account Updater (VAU)—demonstrating Visa’s broader push to strengthen digital payment infrastructures globally.
